me & b
& everyone in between

Me&B is a Cape Town-based mother-daughter fashion brand founded by Betina Swart and Kelly Gibberd, united by their passion for redefining style with creativity and inclusivity. Established in 2018, Me&B began with a mission to make high-quality, fashion-forward clothing accessible to all. Their unique designs are crafted by a team of talented South African designers and artisans who prioritise comfort and originality.

With each piece, Me&B aims to help women feel confident and at ease in their own skin, combining tailored styles with timeless comfort. Their designs encourage self-expression and inclusivity, offered in a range of sizes and produced with eco-friendly practices in mind. Inspired by Iris Apfel’s words, “When you don’t dress like everybody else, you don’t have to think like everybody else,” Me&B embraces individuality and style that stands apart.